Leverage LinkedIn to Enhance Your Personal Brand
Written by Joshua B Lee, Founder & CEO of StandOut Authority LinkedIn is your own personal TED Talk stage, your chance to show off your skills and build your brand. Think of it like this: back in the day, if you wanted to be ‘seen’ you had to network at conferences or schmooze at the […]
Top 8 Google Ads Mistakes
Running a successful Google PPC campaign can be tricky and so Justin Rondeau from InvisiblePPC has shared the top eight mistakes that can hurt your Google PPC campaigns. By avoiding these pitfalls, you can improve your ROI and reach your marketing goals more easily. By avoiding these common Google Ads mistakes, you can improve your […]
How to Save Your Site from Google’s Algorithm Updates in 2024
When a Google update strikes, it can wreak havoc on your website, dramatically lowering your traffic with seemingly no explanation. Kristine Schachinger helps businesses recover when their sites are affected by these updates, working with big-name companies like Zappos, Instacart, and Discover. At Affiliate Summit West 2024, Kristine explained what Google algorithm updates are, how […]
How We Generated $150M For Shopify Stores In 12 Months Using a Free Theme, Cell Phone Videos, and ChatGPT
“If you build it, they likely will not come” isn’t a famous movie quote, but Scott Cunningham thinks that it perfectly describes the sales experience for Shopify store owners. Customers won’t buy your incredible product or service if they can’t find you, so you need a way to get traffic. As the founder of Merchant […]
Mastering AI for Content Creation
Digital marketing has come a long way from the early days of the Internet, and artificial intelligence (AI) is ushering the industry into a new era. Alicia Lyttle has been helping businesses leverage technology in digital marketing for more than 20 years. While leading her consultant program, she has shown clients how the right AI […]
Stop the Scroll Formulas to Create High Converting Tiktok and Meta Ad Creatives
Marketers need a unique approach to get clicks for ads on social media. As the founder of The Social Savannah – one of the top five most popular TikTok creative exchange partners in North America – Savannah Sanchez offers social media marketing support for major businesses, including Wayfair, Shopify, Kate Spade, and Poshmark. At Affiliate […]
35 Tips for Perfecting Conversion Rate Optimization: Your Ultimate CRO Guide
Hey there, digital marketers! 🌟 In the fast-paced world of digital marketing, Conversion Rate Optimization (CRO) is a game-changer. At Traffic & Conversion Summit, we’ve teamed up with CDM (Donaldson Marketing) to bring you some quick, actionable insights from their comprehensive guide on CRO. This high-level summary provides easy-to-absorb tips to help you optimize your […]
The Digital Frontier: Emerging Marketing Trends in 2024
Hey there, digital marketers! 🌟 As we traverse through the ever-evolving landscape of marketing, staying abreast of the latest trends is not just beneficial; it’s imperative. At Traffic & Conversion Summit, we’ve teamed up with CDM (CDonaldson Marketing) to bring you a high-level summary of their insights on the emerging marketing trends of 2024. Get […]
Drive Sales with Effective Email Strategies
Hey there, digital marketers! In the fast-paced digital world, with countless marketing channels vying for attention, email marketing remains a powerhouse if used strategically. At Traffic & Conversion Summit, we’ve teamed up with CDM (CDonaldson Marketing) to bring you some quick, actionable insights from their comprehensive guide on email strategies that drive sales. Here’s a […]
How to Use Our New “Alpha-AI” YouTube Ads Targeting Strategy to Scale Your Business
YouTube is the second-biggest search engine in the world, making it an ideal space for digital marketing. Over the past 8 years, Aleric Heck, CEO and founder of AdOutreach, has helped clients generate over $200 million in sales using targeted YouTube ads. At the Traffic & Conversion Summit, he explained how embracing artificial intelligence (AI) […]