Your Ultimate Guide to Traffic & Conversion Summit 2022

From September 27 – 29, 2022, we’ll be focusing on helping digital marketers and entrepreneurs learn cutting-edge trends and strategies by bringing together the best in the digital marketing space.

If you’re anything like us, you’re eagerly counting down the days and planning how you can get the most out of Traffic & Conversion Summit 2022.

Have you thought about what you’re going to pack? What you’re bringing to each breakout session and networking event?

We have.

So, to help you have the ultimate experience at Traffic & Conversion Summit, we’ve created a handy guide to help you CRUSH your T&C experience.

Here are the 10 things you NEED TO KNOW about T&C!

1. How To Download The Event App

The Official Event App, which is sponsored by The HOTH, contains ALL the information you need to make the most of your time at T&C 2022… so download it NOW 👇🏽

Using the app, you can: 

  • Create your own personalized agenda. You’ll have access to the full agenda and speakers so that you’ll know what sessions you NEED to attend. (FYI: The agenda even exports to your calendar!) 
  • Plan your time by viewing the full attendee list, including all the profiles of the exhibitors and sponsors. You can even filter the exhibitors and sponsors according to what you are looking for! 
  • Arrange meetings with other attendees, exhibitors, and sessions. 

2. How To Find Us

T&C 2022 is being hosted at the San Diego Convention Center. 

The full address is:  

Halls E-G 
San Diego Convention Center  
111 W Harbor Dr 
San Diego 
CA 92101 

Haven’t booked your hotel room yet? You can grab your discounted room here.  

Looking for something specific?  

Within the event app we have a mini-guide where you can view the locations of: 

  • Badge Pick Up (Lobby F at the San Diego Convention Center) 
  • VIP Lounge (Back left of Hall F) 
  • DigitalMarketer Stage (Hall G) 
  • Keap Stage (Hall E) 
  • Breakouts (Upper Levels, Ballrooms 20D, 20BC and 20A) 
  • Meet Up Zone (Hall F, just outside the entrance to the Keap Stage) 
  • Bar (Right in the middle of Hall F) 
  • Masterclasses (Back right of Hall F) 

3. How To Beat The Queues

Early Badge Pick Up will be held at the San Diego Convention Center in Lobby F. You can pick up your badge early on Monday, September 26, 12:00pm to 6:00pm.   

Or you can pick up your badge when the show is open:    

  • Tuesday, September 27 from 7:30am  
  • Wednesday, September 28 from 8:00am 
  • Thursday, September 29 from 8:00am  

For badge pick up you’ll need:  

  • Valid ID   
  • Confirmation email and QR code  

Remember: For a fast check-in when you arrive, you’ll need the QR code (emailed to you). If you need us to email you the QR code again please email [email protected].  

4. What Your Pass Includes

We’ve got four different pass types at T&C 2022 and here is what they all get access to:

Networking Pass:

  • Keynote sessions from Logan Paul, Ed Mylett, Molly Bloom, Jocko Willink, Steve Sims, Pace Morby, Lucy Guo and Ryan Deiss.
  • Exhibition sessions (this is the content on the Masterclass stage!)
  • Access to the T&C Welcome Party on September 27, sponsored by Keap
  • Access to the Exhibition Floor with hundreds of exhibitors for you to talk (and do deals!) with
  • Access to the official event app, sponsored by The HOTH

All Access Pass:

  • Keynote sessions from Logan Paul, Ed Mylett, Molly Bloom, Jocko Willink, Steve Sims, Pace Morby, Lucy Guo and Ryan Deiss.
  • Access to ALL breakout sessions across 7 different tracks
  • Exhibition sessions (this is the content on the Masterclass stage!)
  • Access to the T&C Welcome Party on September 27, sponsored by Keap
  • Access to the Exhibition Floor with hundreds of exhibitors for you to talk (and do deals!) with
  • Access to the official event app, sponsored by The HOTH

VIP Pass:

  • Keynote sessions from Logan Paul, Ed Mylett, Molly Bloom, Jocko Willink, Steve Sims, Pace Morby, Lucy Guo and Ryan Deiss.
  • Access to ALL breakout sessions across 7 different tracks
  • Exhibition sessions (this is the content on the Masterclass stage!)
  • Access to the T&C Welcome Party on September 27, sponsored by Keap
  • “Red Carpet” access meaning that you get to skip the line and get in sessions before everyone else
  • Access to the Exhibition Floor with hundreds of exhibitors for you to talk (and do deals!) with
  • VIP Lounge access where you can enjoy free wi-fi, a barista, snacks and refreshments and other special perks!
  • Access to the VIP Only Party on September 27, sponsored by ClickBank and Checkout Champ
  • Up-front seating in all keynotes and breakouts
  • Access to the official event app, sponsored by The HOTH

Virtual Pass:

  • Keynote sessions from Logan Paul, Ed Mylett, Molly Bloom, Jocko Willink, Steve Sims, Pace Morby, Lucy Guo and Ryan Deiss.
  • Access to ALL breakout sessions across 7 different tracks
  • Access to the official event app, sponsored by The HOTH

5. The Agenda, Tracks & Speakers

This year we have SEVEN separate content tracks, they are:  

  • Future of Marketing 
  • Digital Advertising 
  • Social & Influencer Marketing 
  • Content & SEO 
  • Emails & Automation 
  • Ecommerce & DTC 
  • Growth Hacking 

You can view the full agenda and all of the speakers in the app (and you can create your own personal schedule too!) or on our website here.  

⬆️ is HUNDREDS of hours of content… and we know you can’t physically be in all of those places at once AND be writing down everything of value from the sessions you do go to. So we’re recordings sessions from 5 different stages so that you don’t have to! You can get your copy of the Official T&C 2022 Recordings here.

You also have access to all our Meet Ups. They are your chance to meet people who share the same interests as you. There is no fixed format, just informal discussions to help you get ideas, hacks, and inspiration.  

Here’s the list of available Meet Ups. Meet Ups take place in the Meet Up Zone which is just outside the Keap Stage.  

  • T&C First Timers (Sept 27 at 11am and at 3:45pm) 
  • Agencies & Consultants (Sept 27 at 2:30pm and Sept 29 at 11am) 
  • Ecommerce Marketers (Sept 27 at 12pm and Sept 29 at 11:45am)  
  • Data & Testing Nerds (Sept 28 at 11am) 
  • 7-Figure Founders (Sept 28 at 1:15pm and Sept 29 at 1:30pm)  
  • Personal Brands & Professional Speakers (Sept 28 at 2:30pm)  
  • Affiliate Marketers (Sept 28 at 3:30pm) 

If you want to attend a Meet Up, you need to sign up via the app

6. How To Access The VIP Lounge

If you’re a VIP, we want to make sure you have the *ultimate* T&C Experience… and so we’ve got some goooooood stuff in store for you in the VIP Lounge. The VIP Lounge is also where you can meet and host meetings with other VIPs! 

Located in the Exhibition (in the back left of the hall next to the concessions stands!), the VIP Lounge is open: 

  • Tuesday September 27: 7:30am – 6:30pm  
  • Wednesday September 28: 8am – 6:30pm 
  • Thursday September 29: 8am – 3pm 

You can expect:  

  • Coffee (including a barista!), tea, water and soda served all day. 
  • Grab and go snacks all including bagels, scones, muffins, granola bars, pretzels, candy bars and more. 
  • Some afternoon sweet treats (because who doesn’t need a little pick me up after all that content) including cheesecake bites! 
  • A VIP concierge that can help you with any event questions you have or recommendations for restaurants or bars!  
  • Meeting areas and sofas with charging points  
  • VIP attendee bag which includes pens, t-shirts, power banks, selfie sticks, webcam covers, books, frisbees and more! 

7. How To Attend T&C After-Hours Events

It wouldn’t be T&C without A LOT of networking opportunities… so to make things a bit easier for you we’ve rounded up everything you need to know about networking at T&C!

Shopify Meet Up, hosted by Merchant Mastery

You’re invited to come out, network with other Shopify merchants, and spend an evening learning how to scale your Ecommerce revenue! Bring a guest (or two) and add to the energy of Black Friday/Cyber Monday!

Key Topic: All the advertising channels in the world can’t save your eCommerce sales problem — this sales pitch formula can! (We’ve generated over $100M+ using it in 2022)

Please note you’ll need to RSVP for the Shopify Meet Up here.

Date: September 26, 2022
Location: San Diego Made Factory
Time: 6pm – 9pm

The T&C Welcome Party, sponsored by Keap 

Join us at the Marina Terrace at the Marriott Marquis San Diego Marina to celebrate the first day of T&C… you can expect plenty of networking, drinks, fun and a few surprises!   

You can RSVP  here. The catch? Space is limited so it is first-come, first-served! 

Date: September 27, 2022 
Location: Marina Terrace at the Marriott Marquis San Diego Marina 
Time: 7:30pm – 10pm   

The VIP Only Party, sponsored by Clickbank and Checkout Champ 

This party is ONLY available to VIPs… and it’s your chance to unwind in style after day two. You can expect networking, an open bar, a “South of the Border” food station which will be dishing up some tacos and to have FUN with the best marketers, agencies and entrepreneurs that have been at T&C!  

Sound good? All you need to do is confirm your attendance… you’ll be getting an email about it so keep an eye on your inbox!  

Date: September 28, 2022 
Location: Coronado Terrace at the Marriott Marquis San Diego Marina 
Time: 7:30pm – 10pm 

8. Need Help Getting To The San Diego Convention Center?

Want to kick-start your networking early? Not sure how to get to the convention center?  

Enter: Guided Walks from your hotel  

Meet at the designated spot in the lobby of one of our official hotels and we’ll walk you and your fellow attendees over to the venue while you chat about what you’re most excited about on the agenda for that day!  

Times: 7am, 8am, 9am, 10am and 11am on 27 September 

Hotels: Omni, Pendry, Hard Rock, Embassy, Hilton Gaslamp, Marriott Gaslamp 

Meeting spots: You’ll see one of our team in a green T&C shirt next to a branded sign in the hotel lobby! If you’re at the Pendry your meeting spot is right outside of Nason’s and by the Grand Staircase… look out for the person in the green T&C shirt. 

9. Want To Know Who Else Is Coming?

If you want to:  

  • Find out who’s attending T&C 2022  
  • Get in touch with fellow attendees  
  • Book meetings  

All you need to do is download the event app 👇🏽  

The sponsors and exhibitors can be reached through the app, but you can also check them out here.

10. What To Do If You Need More Help

During T&C 2022 there are 4 major support channels:  

  1. The App: On the App there is a Help desk where you’ll find the answers to popular FAQs (and you can find our FAQs on the website too!) 
  2. The Info Desk: Found on at the entrance to Hall F, the Info Desk will be available throughout the event to help with directions, the app, or anything else!  
  3. Email: As always you can reach our Customer Success team by emailing them at [email protected]  
  4. WhatsApp: This year you can also reach us by text! Just message us your question on +1 (424) 667 5808  

We look forward to seeing you soon!

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